Luxury Excellence

The Place Luxury Outlet Biella

Discover the exclusivity of Zegna, Fedeli, and Tom Ford at attractive prices. A refined shopping experience, far from the hustle and bustle, set in the heart of the Biella textile district.

Boutiques of Excellence: Zegna, Fedeli and Tom Ford

A refined shopping experience, far from the crowds, in the heart of the Biella textile district.
Our Luxury Outlet concept was created to offer connoisseurs of beauty and fine tailoring privileged access to the finest Made in Italy fashion. In the Zegna, Fedeli and Tom Ford boutiques, iconic creations from the latest collections sit alongside tailored garments, impeccable jackets and a sophisticated selection of knitwear in precious cashmere and virgin wool, always at attractive prices. In addition to outlet prices, even more exclusive opportunities are periodically available, such as promotions on sample garments: unique pieces of exceptional craftsmanship, ready to be discovered and worn directly at our Biella location.
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A Concept of Authentic Luxury

The Place is the ideal destination for those who see style as a way of life. A place with a distinctive, relaxed atmosphere, where meticulous attention to detail meets unique samples and iconic pieces from the latest collections. Treat yourself to a tailored shopping experience, set against the beautiful backdrop of the Biella area.
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Between Shopping and Nature: Experience Oasi Zegna and the Biella Area

Enhance your visit by discovering the natural and cultural heritage around us. From the charm of Oasi Zegna to the treasures of the Biella area, The Place is the gateway to a region waiting to be explored.
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Oasi Zegna

A vast natural park born from the pioneering vision of Ermenegildo Zegna. An unspoilt oasis to enjoy through breathtaking views and restorative walks. 
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Santuario di Oropa

The most majestic Marian complex in the Alps, recognised as a UNESCO World Heritage Site. A legendary place of peace, art and profound spirituality.
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Ricetto di Candelo

One of the best-preserved fortified medieval villages in Europe. Step back in time among cobbled lanes, towers and historic artisan workshops.
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Burcina

A historic botanical park renowned for its spectacular blooms. A green oasis, ideal for moments of pure relaxation in nature. 

Casa della Salute

The Place Outlet is not only a destination for style, but also for personal wellbeing. Inside our complex you will find Casa della Salute, a centre of excellence dedicated to prevention and wellbeing.
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The Place Café: A Tasteful Break

Complete your day with a relaxing gourmet break. Our Café welcomes you from Monday to Saturday for a refined breakfast or a light lunch, perfectly in keeping with the elegance of the outlet.
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Plan your Visit

Located just outside Biella, within easy reach of Milan and Turin, The Place welcomes you Monday through Saturday, from 10:00 AM to 7:00 PM (non-stop).
Come and discover high fashion in an exclusive atmosphere.

From the World of The Place: Style and News

A journal dedicated to elegance and discovery. Be inspired by our style tips, preview the latest arrivals and let us guide you through the natural and cultural beauty surrounding our Luxury Outlet.
ZEGNA Su Misura: Fall Winter 2026 originates from a family wardrobe | The Place
ZEGNA Su Misura: Fall Winter 2026 originates from a family wardrobe 01 October 2026

There are garments that are purchased and garments that are handed down. ZEGNA's Fall Winter 2026 collection belongs to the second category: clothes conceived not for a single season, but for the long term—for those who will wear them after us.

FEDELI, since 1934: Italian knitwear excellence that transcends trends | The Place
FEDELI, since 1934: Italian knitwear excellence that transcends trends 15 September 2026

Some garments follow trends; others transcend them. For over ninety years, Fedeli has belonged to the second family: founded in Monza in 1934, the maison blends traditional Italian craftsmanship with a modern spirit, creating collections that embody the most authentic essence of Made in Italy.

ZEGNA in Summer: Italian Summer Moves to the Slow Rhythm of Lake Maggiore | The Place
ZEGNA in Summer: Italian Summer Moves to the Slow Rhythm of Lake Maggiore 14 August 2026

There is a kind of summer that never needs to raise its voice. It begins with an early morning swim in the lake, unfolds through slow afternoons aboard a wooden motorboat, and lingers into evenings bathed in golden light. This is the summer portrayed in ZEGNA IN SUMMER, the brand’s latest campaign set along the Piedmont shores of Lake Maggiore - a cherished corner of Northern Italy for the Zegna family, where palm trees and camellias flourish beside the mountains and life flows at a pace that is both relaxed and vibrant.

The Soul of Color. The Fedeli Main Collection | The Place
The Soul of Color. The Fedeli Main Collection 28 May 2026

There is a moment, between the end of spring and the embrace of summer, when light changes its texture. At Fedeli, we call this moment “Chromatic Passion.”

ZEGNA: the harmony of transition and the transparency of Oasi Lino | The Place
ZEGNA: the harmony of transition and the transparency of Oasi Lino 28 April 2026

April is the month of transforming light. The days grow longer and your wardrobe calls for a new language: lighter, more fluid, and closer to nature. In this moment of transition, ZEGNA invites you to discover an elegance that goes beyond aesthetics.

Oasi Lino: the awakening of nature and the promise of transparency | The Place
Oasi Lino: the awakening of nature and the promise of transparency 23 March 2026

With the arrival of March, Oasi Zegna transforms. The landscape of Trivero leaves behind the quiet tones of winter to embrace the vitality of spring: an awakening that is not only seasonal, but also reflects the very soul of ZEGNA and our constant commitment to a conscious future.

THE WINTER GARDEN | The Place
THE WINTER GARDEN 24 February 2026

The month of February marks an important moment for ZEGNA. It is not simply about presenting a new collection, but about embarking on a journey through the memories of the Zegna family, where the past is not a place to return to, but a path to keep walking forward.

Timeless Elegance with Fedeli | The Place
Timeless Elegance with Fedeli 20 January 2026
The beginning of the year is the perfect time to build or refresh your wardrobe with a hallmark of Italian excellence: Fedeli. Among the standout pieces of the season is the ultrafine cashmere sweater, one of the most authentic expressions of the Fedeli DNA: warm, lightweight, breathable, and crafted from carefully selected fibers that meet the highest standards
Tom Ford: Winter Luxury | The Place
Tom Ford: Winter Luxury 19 December 2025

With the arrival of winter, The Place Outlet celebrates luxury and sophisticated minimalism with a selection of Tom Ford clothing and accessories, perfect for those seeking discreet yet impactful elegance.

Tom Ford’s vision has always been to create pieces that are both seductive and functional, and in the colder season his “slouchy luxe” aesthetic takes on a new expression.

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